What are the costs related to delayed shipments? SERRV Purchasing Coordinator Barb Fogle explains how late shipments can result in lost sales, lost customers and overstock.
Use this table to determine what distribution channel your product will take and what type of customer (wholesaler or retailer) you company wants to target.
One of the best resources I have found about Exporting for Small Handcrafts Businesses is a book called Export Marketing for a Small Handicraft Business byEdward Millard.
